What sets our media list apart from the rest?


We go beyond the simple details that large media databases such as Cision publish, to give you the complete picture, not just a piece of the puzzle.

We don’t load the list with small-time bloggers. We look for the real deal to give you the best ROI on your PR campaign.

Up-To-Date Media List

We contact editors, producers, bloggers, and writers every season to find out their specific feature details, deadlines, lead times and contact preferences for the current year.

No more keeping track of the revolving door of newsrooms. If an editor leaves, we find their replacement ASAP!

Product-Focused Media

Our competition isn’t really competition because they don’t focus on the nitty gritty.

We find editors, producers, and bloggers for each media outlet who actually cover products! We make sure to always find the right contact for new products in every category.

“Thank you Gift List for helping to streamline the gift guide pitching process!”

Stephanie Driscoll

Driscoll Public Relations

How It Works

Let Us Vet The Media For You

We call each media outlet to find the right contact for each product category. We ask what they are looking for and how they want to be pitched so that you use your time doing what you do best: Pitching!

Get Data In Real Time

We upload each contact as we speak to them, so that you have as much time as possible to pitch before their holiday deadlines. We make updates if deadlines are changed. Just log in to see everything you need.

Pitch As You Go

Don’t miss a deadline by regularly logging in to find the latest updates on long leads and short leads. Save your pitch notes in your Gift List accounts to track who and when you’ve pitched and schedule follow-up.

What Our Customers Are Saying

Don’t just take it from us, let our customers do the talking!

“Most of our contact with the press is specifically about gift guides. We tried a very robust PR software solution to source contacts, but there were a few problems: we didn’t need all the features, it didn’t focus on pertinent gift guide information, and it costs thousands of dollars every year. The Gift List provides distilled useful information about publications and contacts that has landed MistoBox in more than 10 gift guides.”

Samantha Meis

Founder, MistoBox

“The Gift List has consistently provided gift guide details and contact information to augment our holiday outreach initiatives, helping us to be successful in our holiday program execution for clients.”

Jane Fainer

Vice President, Walt & Company

The Gift List For Holiday


Web & Blog List

  • More than 700 contacts at over 500 media outlets including:
  • Online sites for print publications such as RealSimple.com, VanityFair.com, Vogue.com, and WSJ.com

  • Blogs with more than 50,000 unique users per month such as Extra Crispy, Food Republic, Goop, Lonny, Refinery29, TechCrunch, and Thrillist

  • Popular media sites with millions of users such as Brit + Co, Cnet, CNN, and HuffPost

  • Product haulers and influence

  • List begins in July and is updated through November.

Print & Broadcast List

  • More than 1,000 media contacts at outlets including:
  • National consumer magazines including Lifestyle, Men's, Women's, Food, Home, Tech, Entertainment, Bridal, Parent & Family, and more categories

  • Top 100 daily newspapers

  • Regional lifestyle and consumer magazines from top marketsBroadcast TV including national network morning shows, cable and syndicated shows, regional morning shows and lifestyle showsNewswires and syndicates

  • List begins in May and wraps up in early November


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